Applecore is a contemporary fashion brand that offers a range of creative pieces connecting
ready-to-wear, streetwear and multiculturalism.
Coming from humble beginnings, designers Moriba-Maurice Koné and Steven Alexis embody
this linkthat they share with their entourage, rooted in the digital culture and gathering
apparently-different, but actually close cultures and class backgrounds.
The brand inherits its unifying personality from its founders, two cultural openness champions,
representing the « Nouvelle France ».